Sony's looking to do a little rebranding, it seems.

In its quest to do away with the woes that plagued PlayStation Network in 2011 and to unify its digital entertainment brand, tomorrow, Sony will update its Terms of Service, User Agreement, and Privacy Policy. Part of this update will involve everyone's PSN account being renamed to a Sony Entertainment Network Account.  

While the reason behind the rebranding, Sony provided a very decent summation of the major changes to their policies:

• New terms for parents of minor, subaccount holders regarding the limitations of chat parental controls. Your reacceptance of the Terms of Service and User Agreement and Privacy Policy affirms your consent to the sharing of your child’s data that may occur if your child utilizes certain communication functionalities on PlayStation devices such as PlayStation 3 and PlayStation Vita systems.
• New terms that explain the location-based services offered through the PlayStation Vita system. For parents of minor, subaccount holders your reacceptance of the Terms of Service and User Agreement and Privacy Policy affirms your consent to your subaccount holder’s user of these services on the PlayStation Vita system.
• A description of our "What’s New" section, which provides topical information about our services and advertisements.
• Information about pre-ordering content.
• The name of your "PlayStation Network account" is changing to a "Sony Entertainment Network account."

It'd be a good idea to review them yourself since you're going to have to accept them if you want to keep using your SEN account (just doesn't have the same ring as PSN, does it?).  Don't worry, it doesn't look like there are any hidden pitfalls or legal traps in any of the documents; it seems Sony learned from the whole "anti-class-action lawsuit" that some of its customers brought against them. 

You can review the amended Sony Entertainment Network Terms of Service here, and the revised Privacy Policy here. 

Source: Sony PSN to SEN conversion notification

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