Hideo Kojima explains MGS V's marketing, 'Mogren' mask; confirms Hayter's absence
No doubt, Metal Gear Solid V: The Phantom Pain has been marketed in a rather unusual fashion, what with its fake studios and CEOs and insistence on covering up its Metal Gear-ness until last week. Regardless, the result Konami and Kojima Productions desired was achieved.
In an interview with GameTrailers’ Geoff Keighley, Hideo Kojima explained that the campaign for The Phantom Pain (which was conceived and planned out with Keighley over the last two years) was meant to inspire fans to spread the word through social media. "We wanted to do something to really energize the community," he said, adding that another goal of the campaign was to “evaluate the FOX Engine”, as Kojima Productions knew the initial trailer would be scrutinized for details (and boy, was it ever).
As for Moby Dick Studio, Kojima revealed that the Swedish studio was just a front for the developer. Similarly, its CEO, Joakim Mogren, was just a mask for Kojima, and the guy who Keighley interviewed last month was simply "a Swedish guy" they found to stand in for him.
Also clarified was the mystery that has hung in the figurative air since The Phantom Pain’s announcement: the connection between it and Metal Gear Solid: Ground Zeroes. According to Kojima, Ground Zeroes will be a prologue to MGS V and will be released separately. "We can't comment just yet on how these things will be distributed and sold," he said.
In addition, he confirmed that voice actor David Hayter will not be doing the voice of Snake in MGS V, stating, "Yes, I can say it will be a new person. I can't say who." The reason for this, Kojima said, is to set The Phantom Pain apart from its predecessors as a "new Metal Gear game."
There are more ways Metal Gear Solid V: The Phantom Pain will set itself apart from previous Metal Gears, and you can see how via the link below.
A writer, journalist, and aspiring storyteller, Peter Grimm has been gaming since the days of the Nintendo 64, and reporting on the goings-on in the World of Gaming since late 2011. His base of writing operations is located within the void between Here and There, or so he would have you think.
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